We envision and introduce bold, brave ideas while providing luxury brands and businesses with the tools and knowledge they require to make those ideas a reality.
Working closely with brands and businesses to understand the desired outcomes, we define and direct them by way of bespoke roadmaps and tailored strategies that work across different borders and channels.
Armed with expert advice and in-depth experience, we mentor businesses and foster talent to nurture brands and help them thrive.
By conducting thorough brand assessments, we identify and determine the ways in which Ciel 212 & Co. can provide insight and assistance across a range of areas.
With extensive knowledge and a deep understanding of product classification, retail marketing channels and geographies, we advise brands and accelerate their performance whether they fall under the high-end luxury, bespoke or everyday categories.
As well as shining a light on powerful business insights and implementing new approaches with the brand’s mission and motives in mind, we ensure that leaders across the business are equipped with the tools and resources they need to make an undeniable impact going forward.
Maz’s deep knowledge and expertise in the luxury industry are unmatched. For over three decades, he has worked at and with some of the world’s leading brands, and he has navigated diverse corporate and entrepreneurial cultures across divergent geographies with skill, sensitivity, and panache. His vast experience, coupled with his deep passion and commitment to luxury, position him quintessentially as a valuable strategic expert who gets the job done.
J’ai eu le privilège de travailler avec Maz depuis près de 20 ans sur différents projets qui ont tous été couronnés de succès grâce à son leadership. Maz unit avec brio ses talents stratégiques et ses qualités humaines avec une connaissance profonde du secteur du luxe et de ses différents acteurs, tout en y ajoutant une dimension internationale unique des marchés clés. Il est rare de pouvoir lier des liens professionnels de confiance aussi profonde.